Competitive Benchmarking Campaigns

We conduct multi-operator benchmarking campaigns to measure real-world mobile network performance across voice and data services.

How it works: Using drive tests and walk tests with our Xmart Radio platform, we collect KPIs such as coverage, MOS, throughput, and latency across 5G NR (NSA and SA), LTE, WCDMA, and GSM networks.

    Key Benefits:
  • Identify performance gaps against competitors in urban, suburban, and rural markets.
  • Support strategic decisions with comparable, standardized data.
  • Enhance positioning in regulatory and marketing benchmarks.
    Common Use Cases:
  • Competitive benchmarking across Tier 1 operators
  • Regulatory comparison campaigns
  • Identifying coverage gaps before commercial launches
Did you know? 70% of network issues are detected only after customer complaints. Proactive benchmarking prevents this.

Quality of Experience Benchmarking (Light Experience Campaigns)

Not all network issues are visible through traditional KPIs. Quality of Experience (QoE) Benchmarking focuses on how users actually perceive mobile service performance. This light version of competitive benchmarking offers a cost-effective, user-centric approach to measuring real experience in the field — often revealing pain points before the network metrics degrade.

How it works: Using Xmart Radio mini setups or smartphone-based probes, we capture metrics like page load time, app responsiveness, MOS, and video quality across 5G and LTE. Results reflect how customers perceive the service in real conditions.

    Key Benefits:
  • Highlight experience gaps even when KPIs seem acceptable
  • Run campaigns more frequently at lower cost
  • Engage commercial teams with easy-to-interpret metrics
    Common Use Cases:
  • Support marketing or CX initiatives
  • Measure OTT app performance across networks
  • Validate SLA from the user’s point of view
Did you know? Perceived experience often drops before technical KPIs show issues — QoE benchmarking reveals this early.

Drive Testing

We execute structured drive test campaigns to capture mobile network quality along predefined outdoor routes.

How it works: Using Xmart Radio and industry tools, we collect KPIs such as RSRP, SINR, handover success, and application-level performance across 5G, LTE, WCDMA, and GSM technologies.

    Key Benefits:
  • Validate network coverage, mobility, and performance across key areas.
  • Support optimization and audit processes with actionable field data.
  • Detect service gaps affecting user experience on the move.
    Common Use Cases:
  • Urban, highway, and rural quality assurance
  • Optimization verification after parameter changes
  • Complaint-based validation for mobile operators
Did you know? 90% of mobility failures are revealed during highway route testing.

Walk Testing (Indoor & Outdoor)

We perform walk tests in high-traffic indoor areas and dense urban zones to evaluate signal quality and application behavior.

How it works: Xmart Radio handheld setups and mobile apps are used to measure 5G, LTE, and WCDMA coverage and quality indicators simulating real user movement.

    Key Benefits:
  • Pinpoint indoor coverage issues affecting enterprise, retail, and public spaces.
  • Ensure SLA compliance and evaluate small cell deployments.
  • Enhance service experience where GPS and drive testing are not feasible.
    Common Use Cases:
  • Coverage validation in malls, airports, and hospitals
  • SLA verification for enterprise contracts
  • Troubleshooting indoor user complaints
Did you know? Indoor walk tests reduce complaint zones in malls and offices by up to 35%.

Driveless Assessment & Log Analysis

We analyze network-generated data to assess mobile network quality without sending field teams.

How it works: Our Xmart Radio back-office tools process MDT, GPEH, and UE logs to produce KPI heatmaps and event traces across 5G NR (NSA/SA) and LTE.

    Key Benefits:
  • Reduce OPEX by avoiding on-site measurements.
  • Accelerate validation of new sites and optimization impact.
  • Support regulatory and performance audits with efficient log-based insights.
    Common Use Cases:
  • Fast validation of newly integrated clusters
  • Cluster-wide post-tuning reviews
  • Coverage audits using MDT without drive tests
Did you know? MDT-based analysis cuts field ops cost by 40% on average.

Post-Optimization Validation

We verify the effectiveness of parameter changes or cluster retuning by measuring their real-world network impact.

How it works: Targeted drive testing and log-based analysis are conducted using Xmart Radio to compare pre/post KPIs for 5G, LTE, and legacy layers.

    Key Benefits:
  • Ensure optimization efforts deliver measurable improvements.
  • Detect unintended degradations post-change.
  • Provide visual evidence of KPI gains and consistency.
    Common Use Cases:
  • Validating cluster retuning campaigns
  • Comparing KPI baselines before/after software upgrades
  • Confirming improvement after optimization recommendations
Did you know? 50% of parameter changes fail to deliver impact without validation.

Regulatory Audit Support

We support mobile operators in preparing and executing network measurement campaigns aligned with regulatory standards.

How it works: Xmart Radio and certified test methodologies are used to collect SLA-compliant data across 5G, LTE, and WCDMA, ready for ITU-R and FCC submission.

    Key Benefits:
  • Meet national regulatory obligations with traceable data.
  • Reduce risk of non-compliance or penalties.
  • Ensure reproducible, independent measurements under audit rules.
    Common Use Cases:
  • National compliance campaigns
  • SLA enforcement for spectrum usage
  • Public report preparation for regulators
Did you know? SLA compliance increases by 3x with pre-audit measurements.

Complaint Zone Analysis

We investigate customer-reported coverage or quality issues using targeted measurement methods.

How it works: Depending on access and urgency, we apply walk testing, drive testing, or driveless analysis across 5G, LTE, and 3G networks using Xmart Radio.

    Key Benefits:
  • Quickly diagnose root causes of user experience complaints.
  • Support technical resolution and customer care processes.
  • Map service-impacting blind spots in real time.
    Common Use Cases:
  • Validating chronic complaint zones
  • Supporting NOC escalation processes
  • Mapping black spots in dense urban areas
Did you know? Unresolved complaint zones increase churn by 18%.

Remote Postprocessing & Reporting

We offer expert postprocessing of radio log files and delivery of professional-grade reports.

How it works: Using Xmart Radio, Nemo, TEMS, and other tools, we extract, validate, and interpret KPIs across 5G NR, LTE, WCDMA, and GSM.

    Key Benefits:
  • Accelerate report turnaround without in-house effort.
  • Ensure high-quality analytics for audits, tuning, or internal use.
  • Integrate outputs with regulatory or vendor formats.
    Common Use Cases:
  • Centralized processing of regional test data
  • Audit-ready report generation
  • Outsourcing analytics from field operations
Did you know? Automated log processing reduces reporting time by 60%.